For any business, managing current customers is just as important as attracting new ones. Majority of companies today focus on improving their client retention rate. It is a more economical scaling strategy. Compared to newer customers, these clients are more accustomed to the services offered by your business. Additionally, their confidence in you and interactions …
Recently social media has emerged and has grown significantly as a channel to interact with consumers. PR companies use social media to distribute the most recent information about services and goods and to get the most publicity, regardless of the brand or business. Organizations may increase interaction and keep customers informed of the most recent changes by …
So, you’re considering a career in public relations. Great! You will work to build stronger relationships between your client and audience and consolidate your media presence across multiple outlets. However, if you are looking for PR careers online, you will likely come across many misconceptions about what we do. Including “public relations is a glamorous job” or “public relations is unethical”. Neither is true, as you can imagine, and the fact that ideas like this are still circulating shows how little …
Public relations is about shaping the public’s perception of your business and managing its reputation. The most common and effective way to do this is through relationships with media, also known as earned media or advertising. This is what a public relations agency will do to publicize your business. Lots of research The key to …
As our world progresses, the need for education becomes more and more apparent. In the past, only Those who could afford to pay for schooling were able to get an education. However, as times have Changed, so has the importance of education. Nowadays, getting an education is seen as a basic human right. Did you …
As our lives become increasingly reliant on internet-connected devices, the need for public WiFi hotspots is greater than ever. Free WiFi is already a basic service in many countries and is now available in a wide range of public places, from coffee shops and libraries to parks and airports. While public WiFi can be extremely …
Is it necessary to have free WIFI in public spaces? Read More »
Building a good relationship with a client is the most important aspect of client management. Communication is the key when it comes down to a healthy client relationship. It starts from the first conversation that you have with your client. The tone of your first conversation is what will set the tone for future discussions. …
Communication is the key to have a healthy client relationship . Read More »
An efficient tool for promoting a good or service is advertising. Advertisements can have an impact on anyone’s imagination and way of thinking, but kids are especially susceptible. For decades, marketers have been helping advertisers promote their goods. This includes promoting products to children. There are many advantages to advertising, but there are also drawbacks. …
Should advertisers be allowed to market their products to children? Read More »
Covid-19 made a huge impact on how we communicate and therefore on how we live. The pandemic had consequences on today’s work dynamics. The structure of work has considerably changed after the pandemic. Covid-19 has created a new set of working style. The phenomenon of remote work is now more common. Work from home has …
With the advancement in technology, society has developed to a remarkable extent. Technology has now become an integral part of today’s world. It has made our lives less complicated and advanced. In each and every field, technological know-how is required. Why technology is a necessity Technology is not just about computers, programming and start-ups anymore. …
Has technology become the most important crop to modern society? Read More »
